Category Archives: Web Marketing

Il Web Marketing (anche noto come E-Marketing o Digital Marketing in senso più esteso) è il ramo del Marketing che sfrutta i canali digitali per studiare il mercato e sviluppare i rapporti commerciali online. Alla base di ogni progetto di web marketing c’è solitamente una strategia mirata a far ottenere al sito web e ad altri canali digitali dell’azienda la massima visibilità, in primis verso il core target, con la finalità di massimizzare il ritorno sull’investimento (ROI).

Content Marketing Trends in 2017: infographic

An interesting infographic by Jomer Gregorio, CEO at CJG Digital Marketing, listing some of the Content Marketing trends to watch out for in 2017. In his work, Jomer summarizes predictions about the evolution of the following 8 aspects that characterize contemporary content marketing. Increase in documented content marketing strategy Rise of visual content Content getting… Read More »


Flickr reloaded: new look for the (former) most popular photo sharing platform

Have you seen the new Flickr? On 21st May, one of the most – if not the most – photo sharing site has been completely revolutioned on its appearance and few more aspects. After almost 10 years keeping more or less the same style, something new has just been revealed: think that until few hours… Read More »