Tag Archives: ecommerce

Facebook business pages: how to bypass paid advertising to get more likes and engagement

This post is for business that own an ecommerce site, a Facebook page and possibly other channels. Nothing unethical or forbidden: it’s just a soft trick to get more likes and engagement avoiding paid advertising. Steps set up a voucher code (e.g. a 20% discount) for certain or (better) all products on your ecommerce platform… Read More »


New Conversion Goal setup interface on Google Analytics

Many people do not set up Goals on their ##google Analytics account. That’s a shame, because despite not having an ##ecommerce website, Goals help them to 1) deep dive into the most challenging side of the analytics world (where the magic rule is learning by doing) and 2) learn more about a website, in a… Read More »