Tag Archives: google

SEO: 8 top ranking factors for Google in 2017 [infographic]

The Google algorithm keeps on changing regularly, making life harder and harder for SEO experts. Some people assume that SEO is dead, but in fact SEO is alive more than ever. Simply, the old way of doing SEO is dead, or at least it’s not bringing the desired results anymore, whilst a new set of SEO… Read More »


Did you know Google+ Ripples? It helps you monitor shares of a post on Google Plus

UPDATE: Google+ Ripples has been terminated on 20th May 2015.   Last 20 January, the Google webspam team leader Matt Cutts posted about decay and fall of guest blogging for SEO. Whatever he says in his blog sound like the Bible for the SEO industry. Despite some times (like the above case) he might change… Read More »


E’ Google il miglior giornalista 2013? La rete supera la fantasia, e la stampa

“Uno stimolo a cercare una strada che accomuni le esigenze dei nuovi mezzi di comunicazione a quelle del giornalismo più autentico”. Con questa motivazione  la giuria del premio “È giornalismo” 2013 ha conferito il riconoscimento a Hal Varian, Chief Economist di Google, qualche giorno prima del 15esimo compleanno del motore di ricerca e qualche giorno… Read More »


The continuing r-evolution of Google services/tools and its benefits for the marketing industry: Think Insights & Databoard

Marketing paid services are struggling against the fact that Google offers the same tools at no cost. From analytical tools to tag management, from videoconferences to market researches, Google is offering to business a wide range of fundamental marketing (and web marketing) tools and services that improve day by day. For example, Google Tag Manager… Read More »


New Conversion Goal setup interface on Google Analytics

Many people do not set up Goals on their ##google Analytics account. That’s a shame, because despite not having an ##ecommerce website, Goals help them to 1) deep dive into the most challenging side of the analytics world (where the magic rule is learning by doing) and 2) learn more about a website, in a… Read More »


How to track each Google country search engine on Universal Analytics

Have you tested the Universal Analytics by Google? If you haven’t (yet) just create a new free GA profile and you will now have the option to choose between the old and the new route – which not surprisingly is still in beta. You will not see big differences on the User Interface, but some… Read More »